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It’S NOW or Never.

Welcome to Kapoom – a pop of color in the middle of Kaprun! The former ‘Hotel Toni’ from the 70s is being transformed into a lifestyle hotel for three years and SNOW had the creative task of designing a room with a minimal budget and few resources. Here we broke with conventional approaches, gave free rein to our intuition and spontaneity, overturned all reason and created a unique experience.

The main elements of our hotel room – the SNOW-typical blue, neon yellow cords and various neon signs. The yellow as a complementary color not only creates a visual contrast, but in combination with the cords forms a fascinating environment full of geometric shapes and patterns.

Our room was designed with the concept of temporary living and embodies the dynamic concept of Hotel Kapoom. The design deviates from our usual work in interior design and is deliberately crazier to do justice to the crazy character of the pop-up concept.


Zur Projektübersicht



Project management

Dipl. Ing.In Anna Aschberger, BSc


Hotel | Interior Design


Kaprun | Austria